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Rural Bazar Online - One Stop Shop for Handicrafts, Brass Statues, Religious Items


Handicraft has always been an integral part of Indian life and culture. From the crude stone weapons of the prehistoric man and the potter"s wheel to the ceramic handicraft items, Indians have constantly created magic with their art and talent and left the world wanting for more.

Ethnic, cultural and religious multiplicity along with geological diversity, has contributed to the amazing variety and richness of Indian handicraft traditions. Each Indian state has its own signature handicraft that has withstood the ravages of time and technology, making Indian artists luminaries in the world of art and crafts. Rural Bazar presents you with these traditional arts and handicrafts of India. Timeless paintings, enthralling sculptures and statues, jewelry, furniture, home décor and home furnishing products, traditional games, toys and dolls, and much more of Indian handicrafts are there at our outlets. The cultural rhythm of India reverberates in the modest dwellings of the Indian artisans for whom handicrafts are not just a vocation but also veneration. The handcraft items displayed at our stores are directly procured from the craftsmen, which is beneficial for both the craftsmen and his appreciators. Visit our stores and go through the kaleidoscopic colors of Indian Handicraft and experience the spirit of quintessential India in its handicrafts and collectible treasures.

Rural Bazar- a one stop store for rural crafts, launched in 2005, is an initiative of Cordiale Merchandising (India) Limited (CMI) which is one of the leading multi dimensional companies specialized in marketing , market research and Info Tech.

We realized that Indian handicrafts across the world drew lot of attention and appreciation for their traditionality, and aestheticity. However, there was a gap in the supply of the genuine, traditional Indian handicraft products in the market. The idea took birth and we took up the project Rural Razar to provide the appreciators of art an outlet from where they could purchase ethnic handicraft products executed in traditional techniques, designs and colors. The vision was to make ethnic products accessible to each and every household by value additions and training the rural artisans. Each and every product in rural bazar is directly procured from the craftsmen. The idea is to improve their compensation by doing away with the middlemen and also ensuring that the customer receives the product of at a affordable price.

Besides commercial interest, the genuine desire to promote Indian handicrafts, and an objective to provide a stable and gainful source of employment for the underprivileged rural artisans, guided us in our endeavour. Rural Bazar helps the artisans to help themselves by restoring their pride and self-esteem, reviving India’s traditional Art and Craft. In the process Rural Bazar also contributes greatly towards the poverty alleviation and empowerment of the poor by providing sustainable livelihood to the rural poor. Our locational factor and experience of working in remotest places too helped us to access the information on traditional art forms and their practitioners. We identified three basic constraints for gainful employment of the low income and marginalized people in the rural artisans.
  • Lack of working capital
  • Marketing support
  • Opportunity for skills development

To overcome these problems Rural Bazar provides a wide range of services –

  1. Spot payment on product delivery to encourage efficiency and productivity
  2. Reach out to producers in remote areas to ensure fair value for their efforts
  3. Marketing communication and information for artisans
  4. Advances against purchase orders where necessary
  5. Training & Education in skills development to raise product quality and marketability
  6. Product Design and Support in Product Development
  7. Quality Control to increase producer awareness of the importance of quality

Rural Bazaar currently provides services to more than 20 artisans and 30 Self Help Groups, 60% of whom are women. Many independent State & National Awardees and traditional family based artisans also market their crafts through Rural Bazar. Potters, Brass Workers, Jute workers, Basket Weavers, Wood Carvers, Leather workers and various artisans with specialist skills from all over the country come to Rural Bazar for marketing/ support services.

Today, we have emerged as one of the credible names in providing exquisite Indian handicraft products all across the world only because of our talented team comprising of Managers, Back Office staff & Quality Controllers besides a close knit network of award wining craftsmen, recognized by the Govt. of India for their master craftsmanship. .

Items we deal in

We have a unique collection of Handicrafts from all over India. We cannot display all the products here .We have Brass Crafts, Dhokra, Wrought Iron Crafts, Wood Crafts, Traditional Paintings, Stone Crafts, Papier Mache, Horn Crafts, Bone Crafts, Pottery, Terracotta and every thing related to handicrafts.

Hobbies: Art and Antiques
What I like to sell: Indian Handicrafts, Brass Statues, Unique and Exclusive Handcrafts



Items for Sale Items for Sale


 477 Items in ruralbazar's Store